Oxford Brookes University: Business Management (Marketing)

InstitutionOxford Brookes University
Department Oxford Brookes Business School
Web http://www.brookes.ac.uk
Email business@brookes.ac.uk
Telephone 01865 485858
Study type Taught

Summary

This MSc Business Management (Marketing) course is focused on your career. With this master's degree accredited by the Association of MBAs (AMBA) and the Chartered Management Institute (CMI) you will be ready for a successful international career with a commercial or not-for-profit organisation.

On this course you will learn to identify, analyse and evaluate a range of business related issues. You will develop suitable responses to these problems and be able to select the most appropriate course of action.

This specialism enables you to focus your studies within the area of Marketing. Focusing on the marketing discipline will prepare you for a range of careers. These include product and brand management, market analysis and research, customer relationship and services management, direct marketing, digital marketing, public relations, media and advertising. You can also earn professional exemption towards the Introductory Certificate in Marketing granted by the Chartered Institute of Marketing (CIM). Studying the Marketing specialism means you will take several Marketing focused modules and your final degree will be awarded as MSc Business Management (Marketing).

MSc

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