Nottingham Trent University: Strategic Marketing Leadership

InstitutionNottingham Trent University View institution profile
Department Nottingham Business School
Web https://www.ntu.ac.uk/
Email applications@ntu.ac.uk
Telephone +44(0)115 848 4200
Study type Taught

Summary

In a competitive environment where organisations are focusing on long-term business planning to succeed, there is a high demand for strategic marketing professionals at senior level. Drawing on the expertise of both our marketing faculty and industry partners, our MSc Strategic Marketing and Leadership takes a contemporary view of marketing practice and challenges you to critically analyse and apply the underpinning frameworks and theories.

This degree will push you to master marketing and boardroom management, advance your communication and research skills and gain an applied knowledge of marketing metrics in practice. Through the use of case studies and business simulations, you will develop the knowledge and confidence to tackle the complex issues posed by both large and small-scale enterprise and learn to apply creative thinking to solve evolving strategic challenges facing marketers.

In your third semester, you will choose an experiential project. With the opportunity to use your skills in a real-world setting, you can choose from completing a consultancy experience project, an internship experience project, or a business research project.

**Designed for aspiring marketing leaders**
Our MSc Strategic Marketing Leadership provides advanced-level study in marketing. It is the ideal next step for marketing graduates who want to uncover deeper marketing insights and develop into effective, strategic-minded marketing managers.

**Nottingham Business School have both EQUIS and AACSB accreditation. We're also ranked in the top 95 European Business Schools in the Financial Times (FT).**

Master of Science - MSc (PG)

Nottingham Trent University

 

Why Study at NTU? 
Nottingham Trent UniversityNottingham Trent University (NTU) is one of the biggest and most popular universities in the UK offering a number of benefits for our postgraduate students.

NTU are proud to have been named University of the Year 2019 in the Guardian University Awards.

This represents another significant addition to our growing list of major accolades. This prestigious award comes after we received the coveted Times Higher Education University of the Year 2017 and the Times and Sunday Times Modern University of the Year 2018.

Many of our courses are designed to meet industry …

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