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Heriot-Watt University: International Business Management with Marketing

Institution Heriot-Watt University View institution profile
Department Edinburgh Business School
Web www.hw.ac.uk/postgrad
Email studywithus@hw.ac.uk
Telephone 0131 451 3729
Study type Taught

Summary

Our MSc International Business Management with Marketing programme is aimed at graduates who have little or no business or management background in their first degree and who wish to gain a broad based business qualification to enhance their future career prospects, or at those looking to develop business management knowledge and skills to allow them to change or further their careers.

This is a Conversion MSc MSc International Business Management with Marketing is a conversion degree programme led by academics from Edinburgh Business School. It introduces the study of business and management to graduates and professionals from non-management backgrounds who wish to enhance their careers.

This degree introduces vital business knowledge to those with limited academic experience in the subject and provides an opportunity to develop versatile management skills in just one year of study. Coupled with specialist learning in the area of marketing, it develops modern management skills to complement existing knowledge and prepare graduates for a career shift or management role.

International Business Management pathways Our MSc International Business Management with Marketing is one of eight specialist pathways we offer in International Business Management. The programmes cover key issues in international business management including the international business environment as well as the importance of strategy, finance, marketing, and organisational behaviour. You then focus on developing specific knowledge and skills in your chosen pathway subject in preparation for a career in that area.

The international focus of the programme attracts students from all around the world, giving a rich learning environment where international experience and practice is shared.

MSc

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