Keele University: Business Skills

InstitutionKeele University View institution profile
Department Keele Business School
Telephone 01782 734010
Study type Taught


For those without a business or management background, our exciting new course offers the chance to up-skill within as little as four months, while business graduates can boost their employability, advance their knowledge and gain a postgraduate qualification. Knowledge of business issues and the wider economy – in other words business or commercial awareness – is a key employability skill and key part of the application process of many organisations, according to PWC Careers 2020. It’s also the number one skill graduates lack.

That’s why our programme has been designed to provide you with an understanding of business and to develop key employability skills to enhance your opportunities in a very competitive graduate recruitment market.

Examining how different businesses operate, not only will you learn to develop and adapt business strategy, but you’ll develop practical transferrable workplace skills with the chance to practise them while working with an employer on a a live consultancy project.

It’s part of Keele Business School’s commitment to support and develop the next generation of enterprising leaders in business and related professions, enabling our graduates to lead with confidence in dynamic, unpredictable, complex and diverse environments. Grounded in theory and practice, our PgCert focuses on developing your understanding of business and management within a global context, better prearing you to support businesses in uncertain times, exactly like those caused by the current worldwide pandemic.

Referring to real-life business examples and latest research, you’ll consider the social, environmental and global implications of how organisations operate; the issues and ethical dilemmas they face in the pursuit of profit and sustainable business. You’ll gain a deeper understanding of the strategic and tactical challenges organisations face when confronted with, for example, mergers, acquisitions or a major downturn in market demand.

A core part of the programme is devoted to your self-development, so you’ll examine the personal characteristics, different behaviours and styles of leadership. You’ll also develop key business skills, including leadership, people management, change management and the ability to analyse and interpret financial information.

You’ll graduate with a set of transferrable skills, including leadership, creative problem solving, managing time and resources effectively. You’ll not only be able to demonstrate your commercial awareness by talking confidently about business issues, but also highlight your judgment in knowing which theories, approaches and techniques to use to solve a range of business problems.

On completion, you’ll be better prepared to enter a highly competitive graduate recruitment market or have the opportunity to fast-track onto our Master’s in Management with recognition of your prior learning.

Postgraduate Certificate - PgCert

Keele University


We’re Keele University and we’re different

Founded in 1949, we value our excellence in teaching as highly as our global research. At Keele, we are committed to providing our students with outstanding teaching facilities on campus which include the newly developed David Attenborough Laboratories and Keele Business School. Our students will benefit from our highly rated library facilities and have one-to-one support from our established academics. Keele has a beautiful 600-acre campus in North Staffordshire and is located beside the market town of Newcastle-under-Lyme and evolving city of Stoke-on-Trent. Our central location in England gives our students …

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