Aston University: Strategy and International Business

InstitutionAston University
Department Aston Business School
Web http://www.aston.ac.uk
Email ask@aston.ac.uk
Telephone 0121 204 4810
Study type Taught

Summary

This course will equip you with the skills to analyse companies’ strategic situations and develop practical strategic solutions for complex commercial problems. You’ll learn the vital role middle managers play in implementing strategy and how you can make strategy work in practice.

Ranked 1st in the UK and 13th in the world (Eduniversal Best Masters Ranking, 2019).

**How will my skills develop?**
This cutting-edge programme will give you a detailed understanding of strategy and its application in a wide variety of business settings, including consultancy. It will enable you to become strategically minded. You’ll learn to evaluate organisations’ positions within their competitive environments and then develop viable strategic options. By the end of this course, you’ll have a well-rounded business knowledge as well as the strategic skills to pursue a wide range of career options in strategy development, management consulting or a managerial role in a variety of business functions.

You’ll gain a detailed understanding of strategy by studying three modules focused on this fascinating area of business. The modules cover the fundamentals, advanced-level strategy and how strategy works in an international business context. In the first term, we’ll introduce you to key theories, concepts and frameworks related to corporate and entrepreneurial strategy. You’ll learn how to analyse the external environment as well as companies’ internal capabilities and understand how these skills can be used to shape strategic decision making.

In the second term, you’ll gain knowledge of advanced-level strategy and how this works in real-life business situations. We explore specialist topics, such as scenario planning, the art of strategic decision-making, mergers and acquisitions, the practice of management consultancy, and the key role middle managers play in making strategy happen. We use a series of case studies and business simulations to introduce you to strategic dilemmas across a range of industries. You’ll develop practical skills in assessing strategic opportunities and crafting viable strategic plans.

You’ll also study The Aston Global Advantage module which focuses on professional development and employability, helping you to apply the key skills that you will gain throughout the year.

You’ll also have the opportunity to study abroad with one of our international partners, undertake an internship placement in the UK or overseas or get involved in a global business challenge simulation.

**How will this course help my career?**
What makes this course unique is the opportunity to study strategy development and implementation from a management consultancy perspective. You’ll also have the chance to work on a real-life strategy problem in a consultative capacity. You can help an organisation to address a strategic problem and in doing so gain valuable practical experience, which will enhance your CV and help you when applying for graduate roles.

There’s the chance to tailor the programme to your interests or future career plans. You’ll select four modules from a wide variety of business topics, including marketing, finance, consultancy and entrepreneurship. This allows you to enhance your understanding of several business functions and helps you to develop a broad range of transferable business skills.

Our courses offer a range of opportunities to gain practical experience through things such as, consultancy projects and entrepreneurial opportunities.

The course concludes with a Business Project or Dissertation, giving you the opportunity to analyse a business problem and practically apply the knowledge and skills developed during the course to outline your recommendations. This will also help to show prospective employers how you are able to impact their business.

This course offers an opportunity to study a second degree at one of our international partner institutions once you have completed your year at Aston.

MSc

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