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University of Warwick: E-Business Management (Digital Marketing)
| Institution | University of Warwick View institution profile |
|---|---|
| Department | WMG (Warwick Manufacturing Group) |
| Web | https://warwick.ac.uk/ |
| english@warwick.ac.uk | |
| Telephone | 024 7652 4928 |
| Study type | Taught |
Summary
Digital Marketing is one of four specialisms within our MSc e-Business Management course. This specialism will prepare you to utilise Digital Marketing channels (such as social media, search engines, programmatic advertising, and content marketing) to deliver effective digital marketing campaigns.
Digital Marketing is growing globally both in terms of annual business investment, and the impacts it has on consumer behaviour.
This specialism prepares students to effectively utilise Digital Marketing channels (such as social media, search engines, programmatic advertising, and content marketing) to deliver effective digital marketing campaigns. Additionally, the specialism incorporates cutting-edge technologies and techniques for analysing customer data, and achieving digital transformation throughout the organisation.
MSc
| Level | RQF Level 7 |
|---|---|
| Entry requirements | In order to meet our academic entry requirement, you should have obtained the minimum of a UK 2:1 undergraduate degree (or equivalent). Candidates with a UK 2:2 (or equivalent) may be accepted upon demonstration of relevant professional experience. We accept students from a wide range of academic disciplines onto the MSc in E-Business Management, including (but not exclusively) IT, Media, Communications, Business, Marketing, Data Science, Technology. Through your Statement of Purpose, we will review your rationale for selecting this course, and how you see it helping you to achieve your career goals. If these align with what the course will provide, and if you have sufficiently strong academic credentials, you will be deemed suitable for admission to the course. e-Business Management is designed for people looking to operate effectively in the e-business environment and to manage or lead either the transformation of existing business processes or the creation of new e-business activity. |
| Location | Main Site Academic Office University Road Coventry CV4 7AL |
The University of Warwick is a world-class campus university, renowned for its excellent teaching and ground-breaking research. We are ranked 64th in the QS World University Guide 2023 and listed within the top ten UK universities in all three major national league tables. However, we are so much more than our rankings.
We provide a platform for the curious; we inspire, we excite, and we invigorate. Our students are our priority and at Warwick, they are challenged, supported, and guided by some of the world's finest minds. Whether you want to aim for a successful career after study or take …
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