University of Southampton: Global Advertising and Branding

InstitutionUniversity of Southampton View institution profile
Department Winchester School of Art
Web www.southampton.ac.uk/postgraduate
Email AdmissionsPGT.AH@soton.ac.uk
Telephone 023 8059 8062
Study type Taught

Summary

Learn about the different stages of the advertising process, from strategy development and pitching through to campaign evaluation. On MA Global Advertising and Branding you'll develop a comprehensive understanding of the global advertising industry, and how technology is shaping this environment. You will get involved with hands-on activities including advertising strategy briefs and marketing simulation exercises. This course focuses on creative problem-solving techniques that are invaluable in creative industry professions.

MA

University of Southampton

 


Study your postgraduate degree at the University of Southampton, a Russell Group university ranked 17th in the UK* and 90th among global universities**. Join us in changing the way that the world and society works.

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