University of Salford: Marketing

InstitutionUniversity of Salford
Department Salford Business School
Web http://www.salford.ac.uk
Study type Taught

Summary

Whilst technology has transformed the way businesses operate, the importance of an effective marketing strategy remains unchanged. MSc Marketing is a programme that focuses on the fundamentals of the discipline as an area of academic study and professional practice.

Our master’s in Marketing is accredited by the Chartered Institute of Marketing (CIM). Throughout the programme, you will explore traditional theories, contemporary practices and the latest trends from the worlds of marketing and communications. With the support and guidance of our academic team, you will develop key professional skills and learn to apply theory to practice.

This is a research informed programme with a highly practical slant. During your time with us, you’ll work on live briefs, examining products and services which are highly desirable to consumers, while running real-life campaigns.

MSc

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