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De Montfort University: International Business and Marketing
| Institution | De Montfort University |
|---|---|
| Department | Business and Law View department profile |
| Web | www.dmu.ac.uk/business-law |
| enquiry@dmu.ac.uk | |
| Telephone | 0116 250 6070 |
| Study type | Taught |
Summary
International Business and Marketing programme at DMU offers in-depth knowledge of major functions, and key topics within business and marketing. The programme equips students with academically relevant knowledge and practical skills that are necessary to succeed in the uncertain, increasingly globalised world and enhance employability.
Throughout this course, you will learn why and how firms go international, as well as what determines the success and failure of firms in today’s international business environment. You will gain an understanding of international marketing and how it’s affected by companies operating on a multinational level. You will also learn about core concepts, theories, practices of buyer behaviour and branding as well as their application in the international business context.
Key features
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You will be taught by expert academics with first-hand experience of researching or working in marketing and business areas.
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During the programme you will have the opportunity to attend guest lectures from prominent industry professionals, who will help to enhance your learning through delivering their own personal experiences and knowledge.
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Benefit from Education 2030, where a simplified ‘block learning’ timetable means you will study one subject at a time and have more time to engage with your learning, receive faster feedback and enjoy a better study-life balance.
MSc
| Level | RQF Level 7 |
|---|---|
| Entry requirements | Applicants will normally hold an undergraduate degree in any subject with a minimum pass of 2:2, or equivalent overseas qualification, or an equivalent professional qualification. Applicants who have achieved an average of 50% in credit bearing modules on DMU's Graduate Certificate in International Business (GCIB) are guaranteed a place on the MSc International Business and Management programme. For applicants who have an average of 40 - 49%, entry to the programme is subject to a satisfactory interview with the Programme Leader. |
| Location | Leicester Campus The Gateway Leicester LE1 9BH |
Fees
| England | 10450 GBP for Year 1 |
|---|---|
| Northern Ireland | 10450 GBP for Year 1 |
| Scotland | 10450 GBP for Year 1 |
| Wales | 10450 GBP for Year 1 |
| International | 17950 GBP for Year 1 |
De Montfort University
Faculty of Business and Law
The Faculty of Business and Law offers a wide range of industry-aligned postgraduate courses. By combining theoretical and practical learning, our courses provide a platform to enhance your career prospects within various sectors. Indeed, our course content is informed by the latest industry developments, ensuring you are prepared for the employment market.
Links with professional bodies and employers
You can benefit from strong links with major professional bodies and employers, allowing you to build your professional network. We also have accreditations and certifications from respected bodies, including the Chartered Management Institute (CMI), …
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