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Coventry University: International Fashion Marketing

Institution Coventry University View institution profile
Department Coventry University London
Study type Taught


Our International Fashion Marketing MSc reflects global trends in fashion marketing and business systems, standards and practices from around the world, drawing upon international case studies and fostering intercultural fluency among students.

  • Gain an understanding of all the main areas of international fashion marketing, branding and retailing, from global markets analysis and product development to consumer behaviour and fashion brand management.

  • Develop your knowledge, understanding, critical-thinking and problem-solving in areas required by contemporary international fashion business organisations.

  • Improve your fashion communication, business and applied skills, industry language and terminologies, interpersonal and life-long, key transferable skills.

  • Apply to study our International Fashion Marketing MSc with the Extended Professional Practice route, an 18-month option aimed at individuals who are looking to attain a deeper understanding of business in a very practical way.


Coventry University is a provider of world-class teaching, learning and impactful research, and pushes the boundaries of what higher education can achieve regionally, nationally and across the world.

Graduates could gain an advantage in their career with a postgraduate qualification from Coventry University. You can choose from a selection of courses at one of our UK university locations.



Why choose Coventry University?

  • Top 30 in the world for our ratio of international students (QS World University Rankings 2023)
  • Awarded five QS Stars for internationalisation, inclusiveness employability, facilities and teaching (QS Stars University Ratings)
  • Ranked 9th for resources in the …
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