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Bournemouth University: Marketing Management

Institution Bournemouth University View institution profile
Department Department of Marketing, Strategy and Innovation
Web https://www.bournemouth.ac.uk/study/postgraduate
Email futurestudents@bournemouth.ac.uk
Telephone 01202 961916
Study type Taught

Summary

This Master’s degree is a conversion course which is ideal for graduates who would like to change subjects or career direction. This course will provide you with an advanced understanding of business and marketing management techniques and methods.

Why study MSc Marketing Management?

  • Acquire knowledge of specialist units that explore contemporary issues for today’s marketers, complemented by broader management units, to advance your leadership skills

  • Gain invaluable industry experience and build your network through a 30-week placement

  • Learn from research-active, industry-experienced academics who are engaged in areas such as consumer behaviour, branding and digital marketing

  • Create a significant piece of self-managed research in an area that you are passionate about

  • Benefit from the opportunity to undertake a Chartered Institute of Marketing (CIM) professional qualification, highly sought-after by employers

  • Graduate with the skills to pursue a successful career and lead at the cutting-edge of marketing, public relations, human resources, finance and many other industries.

MSc

At Bournemouth University (BU), our courses are crafted alongside leading industry experts, passionate about their subjects and your development.

Our approach of integrating our globally recognised research and industry practice means our degrees are designed to give you the skills and knowledge you need to pursue your passion.

Bournemouth University - To learn is to change

Our motto is ‘To learn is to be changed.’ We are renowned for our research and teaching excellence in a range of subjects, including:

  • Business
  • Health
  • Media Practice
  • Forensic archaeology

As a result, we’re the highest ranked UK university in the Times Higher Education …

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