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Bournemouth University: Marketing Management (Digital)
Institution | Bournemouth University View institution profile |
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Department | Department of Marketing, Strategy and Innovation |
Web | https://www.bournemouth.ac.uk/study/postgraduate |
futurestudents@bournemouth.ac.uk | |
Telephone | 01202 961916 |
Study type | Taught |
Summary
This Master’s degree is a conversion course – ideal for graduates who would like to change subjects or career direction in response to the growing demand for graduates in managerial roles with the skills to design and manage digital marketing strategies.
Why study MSc Marketing Management (Digital)?
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Learn about a range of digital marketing concepts underpinned by the digital marketing planning process including analysis, planning, implementation and control
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Confidently evaluate the effectiveness of various digital marketing tools
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While specialising in digital marketing, study broader marketing management concepts such as strategy setting, product development, communications and branding
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Develop your personal leadership and management skills to become a competent and successful manager
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Choose to complete an optional 30-week work placement in a marketing-related role to further enhance your employability.
MSc
Level | RQF Level 7 |
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Entry requirements | A Bachelors Honours degree with 2:2 or equivalent in any subject. If English is not your first language you'll need IELTS (Academic) 6.0 with a minimum of 5.5 in each component or equivalent. |
Location | Lansdowne Campus Lansdowne Christchurch Road Bournemouth BH1 3JJ |
Fees
England | 10000 GBP for Year 1 |
---|---|
Northern Ireland | 10000 GBP for Year 1 |
Scotland | 10000 GBP for Year 1 |
Wales | 10000 GBP for Year 1 |
Channel Islands | 10000 GBP for Year 1 |
Republic of Ireland | 10000 GBP for Year 1 |
EU | 15750 GBP for Year 1 |
International | 15750 GBP for Year 1 |
Level | RQF Level 7 |
---|---|
Entry requirements | A Bachelors Honours degree with 2:2 or equivalent in any subject. If English is not your first language you'll need IELTS (Academic) 6.0 with a minimum of 5.5 in each component or equivalent. |
Location | Lansdowne Campus Lansdowne Christchurch Road Bournemouth BH1 3JJ |
Fees
England | 10000 GBP for Year 1 |
---|---|
Northern Ireland | 10000 GBP for Year 1 |
Scotland | 10000 GBP for Year 1 |
Wales | 10000 GBP for Year 1 |
Channel Islands | 10000 GBP for Year 1 |
Republic of Ireland | 10000 GBP for Year 1 |
EU | 15750 GBP for Year 1 |
International | 15750 GBP for Year 1 |
Level | RQF Level 7 |
---|---|
Entry requirements | A Bachelors Honours degree with 2:2 or equivalent in any subject. If English is not your first language you'll need IELTS (Academic) 6.0 with a minimum of 5.5 in each component or equivalent. |
Location | Lansdowne Campus Lansdowne Christchurch Road Bournemouth BH1 3JJ |
Fees
England | 10000 GBP for Year 1 |
---|---|
Northern Ireland | 10000 GBP for Year 1 |
Scotland | 10000 GBP for Year 1 |
Wales | 10000 GBP for Year 1 |
Channel Islands | 10000 GBP for Year 1 |
Republic of Ireland | 10000 GBP for Year 1 |
EU | 15750 GBP for Year 1 |
International | 15750 GBP for Year 1 |
Level | RQF Level 7 |
---|---|
Entry requirements | A Bachelors Honours degree with 2:2 or equivalent in any subject. If English is not your first language you'll need IELTS (Academic) 6.0 with a minimum of 5.5 in each component or equivalent. |
Location | Lansdowne Campus Lansdowne Christchurch Road Bournemouth BH1 3JJ |
Fees
England | 10000 GBP for Year 1 |
---|---|
Northern Ireland | 10000 GBP for Year 1 |
Scotland | 10000 GBP for Year 1 |
Wales | 10000 GBP for Year 1 |
Channel Islands | 10000 GBP for Year 1 |
Republic of Ireland | 10000 GBP for Year 1 |
EU | 15750 GBP for Year 1 |
International | 15750 GBP for Year 1 |

Bournemouth University
At Bournemouth University (BU), our courses are crafted alongside leading industry experts, passionate about their subjects and your learning. Our approach of integrating our globally recognised research and industry practice means our degrees are designed to give you the skills and knowledge you need to pursue your passion. A number of our courses are accredited by professional bodies and our Business School achieved AACSB International accreditation - recognising our commitment to excellence.
Our motto is ‘To learn is to be changed.’ We are renowned for our research and teaching excellence in a range of subjects, including, forensic archaeology, …
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