find your perfect postgrad program
Search our Database of 30,000 Courses
University of Stirling: Media Management
| Institution | University of Stirling View institution profile |
|---|---|
| Department | Communication, Media and Culture |
| Web | www.stir.ac.uk |
| Study type | Taught |
MSc
Summary
The MSc Media Management at the University of Stirling prepares you to be a leader in the rapidly-changing global media landscape. The UK is forecast to become the largest entertainment and media market in Europe (PWC 2024). The Creative Industries are a priority growth area in the UK's Modern Industrial Strategy 2025, aimed at boosting business investment and driving national innovation. Scotland, with its thriving creative scene and highly skilled talent pool, will continue to play a central role as a dynamic regional and global hub.\ Our Media Management Masters blends theory with real-world practice. You’ll work alongside experienced academics and industry insiders to develop the skills, strategic insight, and professional portfolio to thrive in a global arena. You’ll learn to manage innovation, navigate media regulation and policy, and ultimately be equipped to help media organisations adapt and grow, and build your own entrepreneurial media career.\ Gain in-demand media skills \ On our Masters in Media Management you’ll gain practical work experience on group projects for real clients from the media, creative and cultural industries. Previous clients include established media and communication companies and startups alike based in Europe and North America. They include:
-
EdgyTV (multicultural broadcasting)
-
Olive Blue (change leadership and change management training)
-
Rogue Media (marketing and advertising)
-
Be Your Change (podcast amplifying the voices of women changemakers)
-
We Write Stories (transformational book publishing)
You'll develop creative strategy reports and other real-world deliverables, which may include a podcast, short-form video, advertising campaign pitch, digital product designs, and digital interactive media products, such as a video game. You'll graduate with a professional portfolio that you can showcase to employers.\ Get closer to the media industry\ Our media industry connections bring your learning to life. Explore Scotland's dynamic creative hub through fieldtrips to leading national and local organisations.\ Past trips have included behind-the-scenes tours of the broadcast studios at BBC Pacific Quay in Glasgow and the V&A Dundee. There has also been visits to tech incubators CodeBase Stirling and Creative Stirling. Students meet with media professionals, hearing first-hand about their professional experience and innovations, while getting to ask questions about building successful media careers.\ Get inspired by industry professionals\ On this Media Management Masters degree you’ll hear from guest speakers across media and creative industries who offer insider perspectives, leadership insight, and valuable professional networking opportunities. Recent speakers include:
-
Editor of The Sunday National
-
Former Editor of The Scotsman
-
Head of Business Multiplatform Productions at BBC Scotland
-
Director and Independent Creative Producer behind LeithLate
-
Director of Crowdfunding at Paved with Gold
-
Policymakers at organisations like the British Council, Ofcom, and PACT
| postgraduate.admissions@stir.ac.uk | |
| Telephone | 01786 466655 |
| Level | SCQF Level 11 |
| Location | Stirling Campus University of Stirling Stirling FK9 4LA |
Summary
The MSc Media Management provides a dynamic introduction to the skills needed to flourish in your chosen media career in a rapidly changing global media landscape. Using the specialist expertise developed in the Masters, you’ll help media organisations to capitalise on opportunities and to meet the challenges posed by unprecedented change and increased global competition in the sector.
The course offers you a unique opportunity to develop your theoretical and critical understanding of the digital, creative and media industries at the same time as honing your practical and analytical skills in a strongly industry-facing course.
You’ll explore advanced-level interdisciplinary media and management-related studies led by highly qualified team from one of the UKs leading centres for digital media, film and communication studies as well as from the prestigious Stirling Management School. The course has extensive media industry links which are drawn upon in the delivery of industry guest lectures, team project work for live clients and the opportunity for field trips, including a visit to the state-of-the-art broadcast facilities at BBC Pacific Quay, the recently opened V&A Dundee and tech incubator CodeBase Stirling.
| admissions@stir.ac.uk | |
| Telephone | 01786 467044 |
| Level | SCQF Level 11 |
| Entry requirements | A minimum of a second class Honours degree (2:1 preferred) or equivalent. Applicants without these formal qualifications but with significant appropriate work experience are encouraged to apply. Media Managers come from a wide range of backgrounds, and the profession is keen to encourage applicants from the arts, humanities, business, sciences, and the social sciences. Applications are welcomed from applicants from the broadest range of disciplines |
| Location | Stirling Campus University of Stirling Stirling FK9 4LA |
Summary
The University of Stirling’s MSc Media Management course is constantly evolving in order to keep up with the rapidly changing global media landscape. It also prepares media managers to meet the challenges posed by unprecedented change and increased competition across the media environment.
As a student, you’ll benefit from being taught by highly qualified, international-standard tutors, and will graduate with strong management skills and an analytical perspective on the media industry. You’ll also develop a firm understanding of the evolving regulatory and policy environment in which the media operates.
This course provides a theoretical and case-study-based foundation in media economics, finance and business strategy – with advanced study in contemporary media, cultural theories and training in appropriate research methodologies.
| admissions@stir.ac.uk | |
| Telephone | 01786 467044 |
| Level | SCQF Level 11 |
| Entry requirements | A minimum of a 2nd Class Honours degree (2.1 preferred) or equivalent in a relevant subject. Applicants without these formal qualifications but with significant appropriate/relevant work/life experience are encouraged to apply. IELTS 6.0 (5.5 in all bands). |
| Location | Stirling Campus University of Stirling Stirling FK9 4LA |
The University of Stirling is an international university committed to helping students Be the Difference in the world. Based in the heart of Scotland, Stirling is a place where ability – not background – is valued, and teaching, employability and facilities are all rated five-star (QS Stars University Ratings 2024).
That’s just part of the reason Stirling was shortlisted for University of the Year in the Times Higher Education (THE) Awards 2024, rated top 30 in the UK for postgraduate teaching (Postgraduate Taught Experience Survey 2024) and number one in the UK for campus environment (The International Student Barometer …
View ProfileNot what you are looking for?
Browse other courses in Media studies or Media management, or search our comprehensive database of postgrad programs.Postgraduate Bursary Opportunity with Postgrad.com
Are you studying as a PG student at the moment or have you recently been accepted on a postgraduate program? Apply now for one of our £2000 PGS bursaries.
Click here