University of Portsmouth: Digital Marketing

InstitutionUniversity of Portsmouth View institution profile
Department Faculty of Business and Law
Web www.port.ac.uk/study/postgraduate
Email bal-enquiries@port.ac.uk
Telephone 023 9284 2991
Study type Taught

Summary

Overview Do you want to be at the forefront of the digital revolution, combining traditional marketing insight with an understanding of the latest digital technology?

If you want to take your previous studies or recent, relevant work experience to the next level, our MA Digital Marketing degree course will develop your technical skills and practical experience in digital media and marketing, increasing your appeal to employers and giving you the edge over your competition.

Almost every industry needs digital marketing experts and when you graduate, you'll have the skills to take on roles in areas such as e-commerce, marketing, advertising and social media.

What you'll experience On this course, you'll:

  • Learn from academic staff with relevant experience in the field, including research and consultancy

  • Access our extensive library and IT facilities which include academic and practitioner publications

  • Hear from guest speakers and take part in live case studies

  • Draw on our extensive links with the industry

  • Take part in topical debates on subjects like data collection, Artificial Intelligence in marketing, and Blockchain advertising

  • Receive regular business updates, analysis and smart insights about the latest technology and marketing developments

  • Learn about emerging technologies in the field of digital marketing

  • You will have the opportunity to gain professional certifications to enhance your CV

Careers and opportunities This course will give you the knowledge and practical skills to use digital media in a marketing environment.

What can you do with a Digital Marketing degree? You'll be in a strong position to pursue a career in fields including:

  • Digital marketing

  • Social media

  • e-commerce

  • Mobile advertising

You'll also have the entrepreneurial skills needed to start your own digital-based business. We'll be on hand to give you help, support and advice, whatever you decide to do next.

MA

University of Portsmouth

It’s time to dive deeper into what you love, become a real expert and figure out how to make your mark.

Taught qualification or independent research? On-campus teaching or online part-time study? At Portsmouth, you can choose from a wide range of subjects and modes of study.

Why Portsmouth?

  •    5***** rated for excellence in the QS World University rankings 2021
  • Outstanding Gold-rated teaching for our students (TEF)
  • Dedicated Graduate School supporting all research students
  • 84% satisfaction with course quality (PTES Postgraduate Taught Experience Survey 2020
  • Master’s Scholarships available for high achievers

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