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University of Liverpool: Digital Marketing Online
Institution | University of Liverpool |
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Department | Online Programmes View department profile |
Web | https://online.liverpool.ac.uk/ |
enquries@study-online.liverpool.ac.uk | |
Telephone | +44 (0)151 318 4475 |
Study type | Taught |
Summary
Gain the specialist knowledge and professional skills to become a digital marketing professional operating within the evolving business environment with this fully online, part-time Digital Marketing MSc from the University of Liverpool.
Digital marketing has revolutionised the global business landscape, reinvigorating marketing processes and creating an exciting, fast paced and competitive marketing environment. This programme explores the role of digital marketing alongside existing marketing concepts and theories and considers how these functions within the wider organisational strategy. The curriculum explores the essential aspects of digital marketing including consumer behaviour, digital communications, social medial marketing, and branding, and underpins this by enhancing your core business skills and understanding, including leadership, data and financial management, business ethics and sustainability, tailoring them to meet the needs of digital marketing practice.
This programme has been developed by leading academics in the University of Liverpool’s AACSB, AMBA and EQUIS accredited Management School.
Sponsorship info
Corporate discounts of 10% are available for organisations looking to invest in the skills of three or more employees. For more information, please visit our website where you can speak to one of our admissions advisors to learn how you can upskill your team for organisational success.
A UK Scholarship of 10% is available for students residing in the United Kingdom. This scholarship is available for our intakes in the 2023/24 academic year for all full master’s awards.
An Executive Scholarship of 15% is available for the full master's award for our remaining intakes in the 2023/24 academic year.
MSc
Level | NFQ Level 7 |
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Entry requirements | All applications will be considered on a case-by-case basis. If you want to discuss your previous qualifications and experience before applying, please contact us now via LiveChat. Applicants should possess either: • A minimum of a 2:1 class degree in any subject, equivalent to a UK bachelor’s degree; or All applicants must provide evidence that they have an English language ability equivalent to an IELTS (academic) score of 6.5. If you don’t have an IELTS or equivalent certificate, you can take our free online English test to assess your proficiency. You don’t need to prove your English ability if you are a national of, or have completed a qualification equivalent to a UK degree in a majority English-speaking country. |
Fees
16065 £ for 2023/2024 | |
15300 £ for 2022/2023 |
About
University of Liverpool Online Programmes provide a flexible study option to further your learning and progress your career while continuing with your current professional and personal commitments. You will receive a highly regarded qualification from the University of Liverpool, a founding member of the UK Russell Group, consistently ranked in the top 200 universities worldwide, and one of the original red brick universities. You will become a life-long member of the University’s long established and active global alumni community, which includes nine Nobel Laureates.
The University of Liverpool are recognised as European leaders in 100% online postgraduate education, drawing …
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