find your perfect postgrad program
Search our Database of 30,000 Courses
University of Leeds: Corporate Communications, Marketing and Public Relations
| Institution | University of Leeds |
|---|---|
| Department | Leeds University Business School |
| Web | http://www.leeds.ac.uk |
| masters@lubs.leeds.ac.uk | |
| Telephone | 0113 343 4908 |
| Study type | Taught |
Summary
Global organisations are realising their corporate communications and marketing functions need to work closely to communicate with stakeholders, driving demand for graduates with a specialist skillset.
This innovative course explores the drivers and dynamics of modern corporate communications and its relationship with marketing and public relations. You’ll focus on stakeholder management, global strategic marketing, reputation management, media relations and social media.
Taught by academics who combine their professional experience with the latest research expertise, you’ll examine key theories and concepts and gain the practical professional skills employers are looking for.
You’ll benefit from our corporate connections with senior figures working in the sector who regularly visit to offer a practitioner’s view during guest lectures. Many also provide case studies and practical projects.
MA
| Level | RQF Level 7 |
|---|---|
| Entry requirements | A Bachelor degree with a 2:1 (hons) in any subject. This course is primarily aimed at students with a general or non-business background; however we do not restrict entry for those who have previously studied marketing. Visit our website for full entry requirements, including the alternative qualifications we accept. |
| Location | University of Leeds Woodhouse Lane Leeds LS2 9JT |
Not what you are looking for?
Browse other courses in Communication studies, Business communication, Business studies, Marketing, Brand management, Market research, Public relations, Management or Strategic management, or search our comprehensive database of postgrad programs.Scholarship Opportunity with Postgrad.com
Are you a PG student at this University or have you applied to study a postgraduate program at a university in Europe? Tell us your plans and qualify for a £500.00 PGS Scholarship.
Click here
