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Rennes School of Business: Digital Marketing Management

Institution Rennes School of Business View institution profile
Department Business Management
Web https://www.rennes-sb.com/
Study type Taught

Summary

The Master in Digital Marketing Management provides future managers with the specialist knowledge and analytical, technical and managerial skills needed to work and succeed in the global digital marketing and communications sectors. Students are trained to develop and implement responsible and innovative marketing strategies. They learn how to use digital technologies to maximise the customer experience and improve the effectiveness of marketing programmes within online and traditional businesses for a positive societal impact.

Course fees 24-month format: €25,000 (1st year: €10,000 / 2nd year: €15,000) 12-month format: €15,000

Masters

 

Founded in 1990, Rennes School of Business is an international management school which offers a multicultural learning experience. Our programmes: the Bachelor in Management, the Master in Management (MiM), the iMBA, PhD, as well as our 8 state-recognised Masters (including 6 masters in work-study format in Paris or Rennes) and 1 Master of Science are developed around 5 innovative research centres, 1 pedagogical chair (risk), 1 school of geopolitics, 1 research chair (Rennes Métropole) and the Centre for Unframed Thinking (CUT). The CUT is the world's first Institute for Advanced Studies (IAS) based in a business …

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