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Regent's University London: International Fashion Marketing
| Institution | Regent's University London |
|---|---|
| Department | Single Tier Structure |
| Web | http://www.regents.ac.uk |
| Study type | Taught |
Summary
This degree, developed in consultation with industry experts, will train you to become a leader in international fashion marketing.
You'll gain a thorough grounding in marketing theory and practice and learn how to apply your knowledge in the global fashion marketplace. You'll also grow your understanding of industry and its processes – from trend forecasting through to distribution.
Working from live briefs, with real clients, you'll develop integrated marketing and comms strategies, explore sources of disruption and innovation, and learn how to monopolise opportunities that these changes present. You'll also work closely with industry leaders – previously students have heard from:
Deborah Bee – from Bee&Sons (a former Vogue fashion editor and former Head of Marketing Communications at Harrods) Sophia Lai – Creative Director of In Bed With You, a Florence-based luxury lifestyle label, founded in 2015 To expand your understanding further, you'll also have opportunities to go on study trips abroad, work on live projects and attend masterclasses and networking events with leading industry players.
This degree will develop you as a creative marketer, equipped with the specialist skills and knowledge to pursue a career in international fashion marketing.
MA
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