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Luiss University: Strategic Marketing (Digital)

Institution Luiss University
Department Department of Business and Management
Web http://www.luiss.edu/law/academic-programs/postgraduate-studies
Study type Taught

Summary

The digital program in Strategic Management equips students with a comprehensive set of abilities necessary to comprehend and manage an increasingly complex corporate and market environment. Students will get an understanding of fundamental and advanced management principles and the skills necessary to use them in order to make a positive contribution to the growth of organizations, industries and regional economies, as well as to the broader development of the society.

The curriculum integrates rigorous and cutting-edge instructional methods with a flexible and tailored learning path.

Students will be challenged to apply forward-thinking strategic management abilities to the most pressing business challenges via project- and research-based courses. A strong emphasis on collaborative and team-based learning, the broad and international backgrounds of students and professors, as well as significant contributions from corporate experts, all contribute to a multidimensional and immersive learning experience.

Luiss' "On-live" method also ensures flexibility and adaptability to individual schedules with a combination of synchronous and asynchronous sessions and interactions with instructors planned at students' convenience. Advanced educational technology solutions, such as artificial intelligence-based applications, will further increase individualized learning and progress tracking. Finally, students will have the opportunity to get first-hand experience in the business world via virtual internships.

MSc

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