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London School of Business and Finance: Strategic Marketing (Digital Marketing and Social Media)

Institution London School of Business and Finance
Department London School of Business and Finance
Web http://www.lsbf.org.uk
Email info@lsbf.org.uk
Telephone 020 7823 2303
Study type Taught

Summary

The world is now online. This has made digital marketing channels and social media the most widespread, interactive and essential of all modern marketing tools. Any effective marketing campaign will include them in its strategy. This programme bridges the gap between theoretical knowledge and its practical application in the field. You will learn to harness online communication resources and develop strategies to maximum effect. Special emphasis is also placed on applying these techniques at an international level – equipping you for today’s global marketplace. There is a course intake every 12 weeks.

MA

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