Imperial College London: Strategic Marketing
|Institution||Imperial College London|
|Department||Imperial College Business School|
Our MSc in Strategic Marketing examines the fundamentals of marketing strategy, new technologies and the marketing opportunities they present.
The one-year, full-time programme has a strong emphasis on real-life case studies to give you a true understanding of strategic marketing practice, preparing you for a marketing career in a range of businesses or entrepreneurial ventures.
Drawing on expertise from the marketing faculty in addition to experts in innovation, entrepreneurship and digital business, the programme aims to transform recent graduates into highly trained, highly skilled individuals who understand marketing from a strategic perspective.
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