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Bath Spa University: Marketing and Brand Management

Institution Bath Spa University View institution profile
Department Bath Business School
Web http://www.bathspa.ac.uk/courses
Email admissions@bathspa.ac.uk
Telephone 01225 876180
Study type Taught

Summary

Expand your practical, theoretical and professional experience with our Master's in Marketing and Brand Management.

  • Understand customer behaviour and needs in an increasingly challenging and competitive business climate.

  • Keep up-to-date with the ever-evolving role of data in business, and learn to make better decisions – faster.

  • Learn how to incorporate increasing expectations of social responsibility into marketing and brand management strategies.

Marketing and Brand Management at Bath Spa University provides you with the skills and practical experience that organisations need in an ever-changing business environment.

It provides opportunities to develop your professional networks, and enables you to experience the aspects of marketing and brand management most relevant to your chosen career path.

During the course, you'll combine bespoke marketing and brand management modules with a choice of more general business and management modules. You'll also get the chance to produce a substantial sector-facing body of work in marketing and brand management.

MA

Bath Spa University


 


Bath Spa University is about more than studying. It’s about getting stuck in: thinking, making and doing. About bumping into friends on campus, embracing challenges and genuinely caring. We push boundaries and ourselves. If that sounds good to you, you’ll fit in well.


 

Why Bath Spa?
Excellent Reputation
Our origins date back to 1852 and the original Bath School of Art, so we've built our reputation on more than 160 years of tradition and success. We're growing steadily too, with exciting courses and areas of research

Well connected
We have partnerships with businesses, organisations and institutions in …

View Profile

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