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University of Exeter: Marketing with Industrial Experience

Institution University of Exeter View institution profile
Department Management
Web https://www.exeter.ac.uk/postgraduate
Study type Taught

Summary

  • CIM accredited, this programme draws upon our expertise in the areas of marketing strategy, consumer behaviour, communications, marketing research, and branding

  • Gain an understanding of how marketing and buyer behaviour work at the individual and organisational level, and how marketing influences broader society and culture

  • Have the opportunity to develop your research skills and understanding of the theory of marketing, as well as a broad range of practical leadership skills and knowledge for contributing to a global economy

  • Core modules are augmented by specialist optional modules to enable you to build up a knowledge base to suit your individual interests

  • You'll be endowed with an in-depth knowledge of the marketing discipline, as well as practical managerial skills and the ability to think critically and creatively to successfully contribute towards the challenges organisations face in the global economy and society

To learn more about modules, assessment methods, facilities and our staff research expertise please visit our course page.

MSc

University of Exeter

A Russell Group university offering outstanding career prospects  

At the University of Exeter, we provide study opportunities in beautiful and historic surroundings in South West England. Studying with us will give you the opportunity to become an expert in your field, develop valuable skills and help you build the foundations for your career. 

We are a member of the prestigious Russell Group of top UK research universities, ranked in the country’s top 15 in The Times and Sunday Times Good University Guide 2025. We are proud to produce ambitious alumni who progress to successful global careers …

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