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Queen's University Belfast: Marketing
| Institution | Queen's University Belfast View institution profile |
|---|---|
| Department | Queen's Business School |
| Web | https://www.qub.ac.uk/ |
| askahss@qub.ac.uk | |
| Study type | Taught |
Summary
Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training), research methods and international marketing.
The MSc Marketing programme has been designed to equip the next generation of marketing professionals with the necessary conceptual, analytical and practical skills required by firms to compete in the global marketplace.
MSc
| Level | RQF Level 7 |
|---|---|
| Entry requirements | Normally a strong 2.2 Honours degree or equivalent qualification acceptable to the University in any discipline. |
| Location | Main Site University Road Belfast BT7 1NN |
Queen's University Belfast, ranked in the top 200 in the world (QS World University Rankings 2026) is based in Belfast, at the heart of Northern Ireland.
Founded in 1845 as Queen's College Belfast it became an independent university in 1908 and is the ninth oldest university in the UK. Today, Queen’s University Belfast is a member of the Russell Group, combining excellence in research and education with a student-centred ethos.
Queen’s is ranked 6th in the world for international outlook (Times Higher Education World University Rankings 2025) and 13th in the UK for research intensity (Complete …
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