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Queen Mary University of London: International Marketing and Business Strategies

Institution Queen Mary University of London View institution profile
Department Business and Management
Web https://www.qmul.ac.uk/
Email admissions@qmul.ac.uk
Study type Taught

Summary

The International Marketing and Business Strategies MSc provides students with the opportunity to develop a critical understanding of marketing concepts that drive organisational growth and internationalisation. The programme is suited to students who want to think strategically about the relationship between business dynamics and marketing. You will also have the opportunity to pursue an industry-based consultancy project, apply marketing knowledge and skills to real-world cases, and participate in business simulations.

  • Study marketing in a strategic context, to gain a broader understanding of how marketing relates to business and management.

  • Explore the challenges of the digital economy, networked marketing and platformization.

  • Be well-equipped to pursue consultancy roles in the changing international marketplace.

MSc

Queen Mary University of London is a place where every difference is celebrated –where your unique perspective is not just welcomed, but essential. Join a community where your individuality fuels progress, and your distinct experiences shape a richer, more dynamic learning environment.

Ranked 110th in the world (QS 2026) and 24th in the world for research (Times Higher Education 2026), join students from over 170 nationalities, and study at the only campus-based Russell Group University in London.

Queen Mary is dedicated to supporting international students from all over the world and offer financial support and …

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