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Nottingham Trent University: Marketing and Brand Management

Institution Nottingham Trent University View institution profile
Department Nottingham Business School
Web https://www.ntu.ac.uk/
Telephone +44(0)115 848 4200
Study type Taught

Summary

Today’s brands are built on authenticity, transparency, trust, and sustainable values that resonate across every interaction.

Master the science of branding with our CIM-accredited MSc Marketing and Brand Management course. Explore how brands are created, positioned, managed, and grown, gaining expertise in strategic brand management and learning how to drive brand value across diverse markets.

Developed with senior branding professionals and the Chartered Institute of Marketing (CIM), our MSc Marketing and Brand Management is designed for graduates pursuing a career in branding. This course blends cutting-edge theory with practical application. Through live briefs and applied projects, you’ll explore consumer behaviour, brand identity and brand analytics, while mastering brand management, brand development, brand metrics and equity and performance measures. Authentic assessments replace exams, enabling you to build a portfolio that demonstrates the strategic, analytical and creative skills employers demand.

Whether you aspire to become a Brand Manager, Brand Marketing Strategist, or Head of Brand, you’ll graduate ready to shape and grow brands ethically and sustainably in a global marketplace.

Nottingham Business School is proud to have achieved the prestigious triple crown of international accreditations, with EQUIS, AACSB and AMBA. This is the highest international benchmark of excellence for business schools.

Master of Science - MSc (PG)

Why Study at NTU? 

A postgraduate qualification can be a game-changer. Those letters after your name could mean a great deal for your career options and future earnings. If you’re interested in postgraduate study, let us help you.

Whether you’re looking to further your knowledge in a chosen subject, improve your prospects or want to change careers, NTU has the course for you. With over 30 subject areas to choose from, including some online and part-time options, you can be confident that NTU’s portfolio of taught postgraduate courses, professional courses and research degrees can help to support your …

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