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Liverpool John Moores University: Business Analytics and AI

Institution Liverpool John Moores University View institution profile
Department Liverpool Business School
Web https://www.ljmu.ac.uk/
Email courses@ljmu.ac.uk
Telephone 0151 231 5090
Study type Taught

Summary

Why study this course with LJMU? - No prior coding experience required

  • Learn high‑demand skills: Python, Tableau, machine learning, data modelling, visualisation

  • Real business case studies, simulations and employer projects

  • Dedicated specialist facilities, digital tools and 24/7 support

  • Develop both technical and professional skills, including communication and leadership

  • Opportunities for work-based or work‑related learning

About this course The MSc Business Analytics and Artificial Intelligence programme at Liverpool Business School prepares you to become a confident, industry-ready professional capable of using data, digital tools, and AI to shape organisational decision‑making.

This future‑focused master's degree in Business Analytics and Artificial Intelligence is designed for students from all academic backgrounds and does not require prior programming experience.

Throughout your studies, you’ll build practical skills in analytics, problem‑solving, programming, machine learning, and digital business strategy. You’ll learn how to collect, analyse, and visualise data, work effectively with stakeholders, and apply AI responsibly in real‑world contexts.

Teaching combines hands‑on workshops, interactive learning, and employer‑informed case studies to ensure you graduate ready for a career in the fast‑growing digital economy.

What You’ll Learn Our programme is built from the ground up to gradually develop your confidence and capability. You will explore:

  • How businesses use data to make strategic decisions

  • Foundations of analytics, coding, and digital tools

  • Ethical and responsible uses of AI

  • Predictive analytics and machine learning techniques

  • Problem‑solving and research skills

  • Visualising and communicating insights to diverse audiences

You will also develop soft skills essential for the modern workplace, including teamwork, presentation skills, stakeholder management, and critical thinking.

MSc

Reach new heights in your career with a master’s qualification

LJMU delivers innovative, research-led, employability-focused programmes supported by world-class academics and state-of-the-art facilities. Our thriving postgraduate community encourages students to contribute to our ground-breaking work, developing the skills and knowledge required to take them to the top of their chosen career ladder.

We are ranked amongst the top 800 higher education institutions in the world (The World University Ranking 2025) and 97% of our postgraduates are in work or further study 15 months after graduation (Graduate Outcomes Survey, published 2024)

Postgraduate students at LJMU benefit from …

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