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Coventry University: International Fashion Marketing

Institution Coventry University View institution profile
Department Coventry University London
Web www.coventry.ac.uk/postgraduate
Study type Taught

Summary

Our International Fashion Marketing MSc reflects global trends in fashion marketing and business systems, standards and practices from around the world, drawing upon international case studies and fostering intercultural fluency among students.

  • Gain an understanding of all the main areas of international fashion marketing, branding and retailing, from global markets analysis and product development to consumer behaviour and fashion brand management.

  • Develop your knowledge, understanding, critical-thinking and problem-solving in areas required by contemporary international fashion business organisations.

  • Improve your fashion communication, business and applied skills, industry language and terminologies, interpersonal and life-long, key transferable skills.

  • Study the 18-month Extended Professional Practice route, to gain more practical insights and in-depth experience. See the module section for more details.

MSc

Coventry

Coventry University is a provider of world-class teaching, learning and impactful research, and push the boundaries of what higher education can achieve regionally, nationally and across the world.

We are a place where all students can achieve their ambitions. We focus on employability, practical learning and personalised support. We help our students to get the knowledge and skills they need for their chosen career and support them to develop confidence in themselves and their abilities.

You can choose from a wide range of postgraduate courses or research degrees which are delivered from our main campuses in Coventry …

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