Birmingham City University: Chartered Institute of Public Relations Advanced Certificate

InstitutionBirmingham City University
Department Birmingham City Business School
Web http://www.bcu.ac.uk
Email courseenquiries@bcu.ac.uk
Telephone 0121 331 6295
Study type Taught

Summary

The Chartered Institute of Public Relations Advanced Certificate will enable you to make a real difference to your organisation, from improved effectiveness at work to enhanced decision-making skills. We are the only centre in the West Midlands approved by the CIPR to offer this course, which is accredited by the Creative Skillset and industry recognised in the UK and worldwide. The course is run part-time, allowing you to work while you study.

**What's covered in the course?**

Our course will help you enhance your skills and stay ahead of the game in your job in PR. This course is for you if you’re a practitioner who has recently joined the PR profession, thinking of pursuing a new career in PR, or looking to enhance your skills and knowledge as part of your continuing development.

You will develop an understanding of the history of PR and its business, political and social context, learn how to write for the media and how to plan and manage effective PR campaigns. You will gain confidence and abilities as a communicator along with the ability to focus on strategy - essential skills to any PR professional.

The course takes place on our prestigious City Centre Campus at Millennium Point, with one two-day and seven one-day teaching blocks throughout the year, combined with five-six hours of independent study per week during the course. Alongside this you will have access to our online learning environmentwhere you can contact your tutor and fellow students at any time.

Studying part time allows you to work alongside the course, putting into practice the skills you are learning as you go along.

Our graduates have gone on to work with prestigious companies like the NHS at the Queen Elizabeth Hospital Birmingham and Gutenberg Communications. Others have gone on to study the CIPR Diploma which offers accreditation to our MA in Public Relations.

The course timetable features regular speakers from industry leaders in PR and journalism and workshops with visiting practitioners.

Advanced Certificate

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