find your perfect postgrad program
Search our Database of 30,000 Courses
University of Hull: MSc Marketing Management
| Institution | University of Hull |
|---|---|
| Department | Faculty of Business, Law and Politics |
| Web | http://www.hull.ac.uk |
| study@hull.ac.uk | |
| Telephone | 01482 466850 |
| Study type | Taught |
Summary
This course combines both the theory behind marketing with practical applications and real-world insights to help you become a strategic and dynamic marketing professional.
Delve into the realms of market research, strategic marketing, brand management, consumer psychology, and international marketing through a range of modules.
You'll study areas such as contemporary global marketing practice, marketing analytics, interactive integrated marketing communications, and buyer behaviour and ethics— all designed to help you become a strategic marketer.
The programme places a strong emphasis on the core managerial, analytical, and planning abilities in marketing. The course also focuses on collaborative learning, and you’ll engage in Authentic Business Learning (ABL) projects, group assignments, interactive discussions, and debates.
These are designed for you to effectively collaborate with colleagues and clients in future roles. You’ll also benefit from first-hand insights shared by guest speakers with extensive senior leadership experience.
The programme is accredited by the CIM (Chartered Institute of Marketing), giving you the opportunity to build professional awards alongside your Master’s degree, equipping you with evidence to secure exciting roles in Digital and Social Media marketing.
Our double international accreditations from the Association of MBAs (AMBA) and the Association to Advance Collegiate Schools of Business (AACSB) means you’ll also be learning in a Business School that’s part of an exclusive club – only around 5% of the world’s 13,000 plus business programmes hold both AMBA and AACSB accreditations.
MSc
| Level | RQF Level 7 |
|---|---|
| Entry requirements | The programme is designed for graduates from any discipline with a strong interest in marketing management. However, we do recommend that you have a basic knowledge and understanding of this area or business studies. You will have a minimum of a 2:2 Honours degree or international equivalent, one academic reference and a good command of English In order to ensure our students have a rich learning and student experience, most of our programmes have a mix of domestic and international students. We reserve the right to close applications early to either group, if application volumes suggest that this blend cannot be achieved. In addition, existing undergraduate students at the University of Hull have a guaranteed ‘Fast Track’ route to any postgraduate programme, subject to meeting the entry criteria. |
| Location | The University of Hull Cottingham Road Hull HU6 7RX |
Fees
| England | 12900 GBP for Whole course |
|---|---|
| Northern Ireland | 12900 GBP for Whole course |
| Scotland | 12900 GBP for Whole course |
| Wales | 12900 GBP for Whole course |
| Channel Islands | 12900 GBP for Whole course |
| Republic of Ireland | 12900 GBP for Whole course |
| EU | 18500 GBP for Whole course |
| International | 18500 GBP for Whole course |
Not what you are looking for?
Browse other courses in Business and management, Business studies, Business consultancy, Marketing, Brand management, Market research or Management services, or search our comprehensive database of postgrad programs.Postgraduate Bursary Opportunity with Postgrad.com
Are you studying as a PG student at the moment or have you recently been accepted on a postgraduate program? Apply now for one of our £2000 PGS bursaries.
Click here