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University of Derby: International Business and Marketing

Institution University of Derby View institution profile
Department Derby Management School
Web www.derby.ac.uk/postgraduate
Email marketing@derby.ac.uk
Telephone 01332 591044
Study type Taught

Summary

International business and marketing is a powerful combination if you have set your sights on a high-flying career in a leading global organisation. Our MSc equips you with the vision, professional credibility, practical skills and specialist knowledge you need to excel.

  • Focus on applied analysis in international business sectors, markets and marketing as well as international policy and global strategy

  • Network with business leaders who provide guest lectures, consultancy projects, case studies and professional mentoring

  • Gain vital hands-on experience in our Financial Markets Lab, using real-world data for research into companies and markets across the globe

  • Be inspired by a teaching team with industry experience, extensive contacts and a strong profile for influential research

  • Learn alongside students from around the world, sharing experiences to deepen your understanding of global business and cultural diversity.

In tune with today’s business world Leading employers worldwide increasingly expect their senior staff to have a specialist postgraduate degree like our MSc International Business and Marketing. Our MSc is designed to nurture the next generation of forward-thinking, energetic and ambitious business and marketing professionals with a truly global outlook.

This multidisciplinary course is an excellent choice if you want to develop a thorough understanding of the economic, marketing, strategic, legal and cultural factors facing international business. It brings together disciplines such as strategy, international economics, marketing, brand management and law.

Drawing on real-world case studies, you’ll hone your skills in applied research as you conduct wide-ranging business, marketing, international economic and market analysis. You’ll also focus on how to create and implement strategic marketing plans which address business challenges in original ways.

Powerful partnerships to inspire you The MSc International Business and Marketing is designed and delivered with input from business leaders operating at local, national and international levels. We collaborate directly with prestigious names such as Lloyds Bank, Smiths of Derby, Eversheds, Price Waterhouse Cooper, PKF Cooper Parry, Bloomberg and major marketing analytic firms including GI Solutions Group.

Many of our business partners contribute to the MSc with thought-provoking guest lectures and masterclasses. You’ll hear first-hand what happens at the sharp end of business and marketing across vastly different organisational cultures.

You can also extend your contacts through networking at Institute of Directors workshops, company taster days and events held by our Network of Entrepreneurs.

Company visits will give you fresh insights too. Previous examples include behind-the-scenes tours of the Pride Park Stadium, Derby Arena, Crown Derby and high performance engineering company epm:technology.

Master of Science - MSc (PG)

Derby University

Be the next game-changer at the University of Derby

Take your career to the next level, or in a new direction, with postgraduate study at the University of Derby. With expert teaching, research innovation and industry engagement underpinning your studies, you are set to receive a high-quality learning experience in which you can pursue your passion.

Derby is nestled in the heart of England and benefits from fantastic transport links, meaning popular UK cities such as Manchester, Birmingham and London are within easy reach. With East Midlands airport on the doorstep offering a gateway to exciting global …

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