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Sheffield Hallam University: Public Relations
| Institution | Sheffield Hallam University |
|---|---|
| Department | College of Social Sciences and Arts |
| Web | http://www.shu.ac.uk |
| Telephone | (+44) 0114 225 5533 |
| Study type | Taught |
Summary
Please check the Sheffield Hallam University website for the latest information.
Course summary
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Critically understand the history, theory and diverse practices of PR.
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Examine ethical dimensions of PR, from codes of professional conduct to AI.
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Learn how to plan, deliver and evaluate successful PR campaigns.
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Develop the creative, technical and reflective skills to work in PR.
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Gain knowledge of project management, communication and freelancing.
Our MA Public Relations course is a supportive and stimulating environment where you’ll appreciate the diversity of PR practice and its contexts. You’ll explore different types of practice in the political, corporate, third sector and activism spheres. You’ll learn how to devise and implement campaign strategies, plus how to use data to analyse the results of campaigns.
For full details of course modules, assessments, and teaching methods, please visit the course page on our website: https://www.shu.ac.uk/courses/media-pr-and-journalism/ma-public-relations/full-time
MA
| Level | RQF Level 7 |
|---|---|
| Entry requirements | Normally • an honours degree (2.2 or above) or equivalent in any subject • a good standard of written and spoken English. Overseas applicants from countries whose first language is not English must normally produce evidence of competence in English. An IELTS score of 6.5 with 5.5 in all skills (or equivalent) is the standard for non-native speakers of English. You may also be considered if you do not hold a degree but can provide evidence of relevant professional experience. If you do not have such academic qualifications we may consider your application individually, based on your personal, professional and work experience, and other formal qualifications. You may also be able to claim credit points which can reduce the amount of time it takes to complete your qualification at Sheffield Hallam. |
| Location | City Campus Howard Street Sheffield S1 1WB |
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