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Sheffield Hallam University: International Business and Marketing

Institution Sheffield Hallam University
Department College of Business Technology and Engineering
Web http://www.shu.ac.uk
Telephone (+44) 0114 225 5533
Study type Taught

Summary

Please check the Sheffield Hallam University website for the latest course information. Course summary:

  • Tackle business and marketing with an outward-facing, international perspective.

  • Study international strategy, cross-cultural management and global supply chains.

  • Engage in live issues for companies and interact with alumni.

  • Develop academic and practical skills for international business and marketing settings.

  • Prepare to operate across a range of international management roles.

This course integrates international business with key marketing themes such as marketing strategy and marketing leadership. You'll consider strategy and engagement on a global scale, understanding how business is conducted across cultures and borders. You’ll gain a truly global perspective through international business modules, an international academic and student community, and guest speakers from all over the world.

For full details of course modules, assessments, and teaching methods, please visit the course page on our website: https://www.shu.ac.uk/courses/business-and-management/msc-international-business-and-marketing/full-time

MSc

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