University of Surrey: International Marketing

InstitutionUniversity of Surrey View institution profile
Department FASS - Faculty of Arts and Social Sciences
Web www.surrey.ac.uk
Email admissions@surrey.ac.uk
Telephone +44(0)1483 682222
Study type Taught

Summary

**Why choose this course**
“Our course provides an excellent stepping stone to an exciting career. You’ll benefit from the long tradition of research and teaching in marketing and retail which continues to be conducted at Surrey Business School.

Run by the Department of Marketing and Retail Management, this course will stretch your intellect through its combination of an analytical approach and a global focus.

Encouraging you to be entrepreneurial and innovative, this course also provides you with the valuable opportunity to engage with real business problems throughout your studies.”

**What you will study**
The differences between nations and cultures have always posed exciting marketing challenges. Providing you with a comprehensive insider’s look of the theories, concepts and more, this course will inspire and mould you into a graduate ready to help solve these challenges. We’ll make sure that you’re well-equipped to navigate and understand the unique responsibilities that marketing professionals face in our ever-changing, globalised world.

Studying this course will help you become familiar with the strategies and tactics used in international marketing and the implications these have. We will also build your understanding of marketing management for multinational and global organisations.

MSc

University of Surrey


 

Overview
At the University of Surrey, we see things differently. Whether you picture yourself in a new career, want to pursue an academic passion, or strive to study somewhere where you can make a real impact, our postgraduate courses can help make your vision a reality.  Situated just 34 minutes outside London in the vibrant town of Guildford we welcome over 3,500 postgraduate students each year from all corners of the globe. We are proud to be one of the most culturally diverse universities in the country.

Whether you’re from the UK, the EU or ...

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