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Strategic Marketing Communications

Course titleStrategic Marketing Communications
InstitutionUniversity of Greenwich
Faculty Business School
Department Marketing, Events and Tourism
Level 5
Study modes Part-Time, Full-Time
Contact name Enquiry Unit
Contact telephone 020 8331 9000
Contact e-mail courseinfo@gre.ac.uk
Web http://www2.gre.ac.uk/

Course content:

The course aims to provide a creative and systematic approach to problem-solving in the area of strategic marketing communications. Applicants learn to collate, synthesise and analyse a range of data to help in the solution of marketing-related problems. The programme also offers the opportunity of a visit to a partner school in France to explore communications in a different cultural and disciplinary context.

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