Search again Back to search results

University of Glasgow: Business Analytics

Institution	University of Glasgow View institution profile
Department	Adam Smith Business School View department profile
Web	www.gla.ac.uk/schools/business
Study type	Taught

Summary

The Masters in Business Analytics is designed to help you stay competitive in a data-driven world. You will learn how to turn data into valuable insights that drive business success, and gain practical skills to enhance decision-making, optimise business performance and drive innovation. This programme gives you the tools you need to excel in today’s business environment to make a real impact. It provides flexibility to suit your interests and career goals, allowing you to customise your learning path with optional courses.

WHY THIS PROGRAMME - Build practical skills to solve real-world business challenges in a dynamic and blended learning environment.

• Develop critical thinking, problem-solving, and communication skills that are highly valued by employers, giving you a competitive edge.

• Explore key topics like statistical analysis, data mining, predictive modelling, and machine learning with a focus on practical business use.

• Benefit from career development tools, mentoring, and industry connections to help you succeed in business analytics and related fields

• Get hands-on experience with tools like Python, Tableau, SQL, and R. Learn to analyse real-world data, optimise processes, and uncover insights with expert support.

• Gain valuable experience by working with live clients on industry projects. Bridge classroom theory with practical, real-world applications.*

*Industry Projects are not guaranteed. All applications are subject to availability and review processes. We will support candidates with their applications before the deadline but if unsuccessful, they can opt for a research proposal for their dissertation. Students can also secure their own projects with approval from academic and/or professional services.

PROGRAMME STRUCTURE You will take four core and a selection of optional courses, delivered across two semesters. Optional courses are tailored to deepen your knowledge in key areas, while offering the opportunity to specialise.

During the summer term, you will undertake a significant piece of work through the Applied Project in Business Analytics. This project enables you to apply the skills and knowledge gained during the year to real-world business challenges, preparing you for a successful career in the field of business analytics.

Core courses Business Intelligence Practice Data Management and Engineering Data Science and Machine Learning in Finance Programming in Business Analytics

Optional courses Climate Change and Green Banking Corporate Governance Crowdfunding and Token Issues Data Science for Marketing Analytics Digital Technology and Strategic Management Management Science for Business Decision-Making Network Analysis Systems Thinking and Simulation for Performance Improvement Text Mining for Business

Applied project Applied Project in Business Analytics

CAREER PROSPECTS Graduates are well-prepared for careers as Business Analysts, Data Analysts, Data Scientists, Operations Analysts, Market Research Analysts, and Quantitative Consultants. These roles are available across various sectors, including finance, healthcare, technology, retail, and manufacturing, making graduates highly adaptable and in demand.

MSc