University of Brighton: Marketing (International Marketing)
| Institution | University of Brighton View institution profile |
|---|---|
| Department | Brighton Business School View department profile |
| Web | https://www.brighton.ac.uk/bbs |
| enquiries@brighton.ac.uk | |
| Telephone | 01273 644644 |
| Study type | Taught |
Summary
Our Marketing (International Marketing) MSc is designed for those seeking to develop their knowledge of global and multi-cultural marketing – positioning you for a career in a multinational organisation.
On the course, you will learn both theory and practice of international marketing at an advanced level, providing you with an in-depth, critical understanding of research methodologies, and marketing planning and strategy.
You will examine how cultural differences, new technologies and the rapid emergence of economies such as Brazil, Russia, China and India create both opportunities and challenges.
You will gain practical experience from live projects, critically analysing and developing strategies for real clients. This commercial marketing experience will give you a head start when entering the jobs market.
This course is part of our Marketing MSc programme. All students complete the same core modules, then from the end of your first term you can tailor your course with specialisms and option modules.
MSc
| Level | RQF Level 7 |
|---|---|
| Entry requirements | The entry requirements listed here are our typical offer for this course if you wish to begin studying with us in 2020. They should be used as a general guide. Normally a good honours degree or equivalent is required. Work experience is useful but not essential. Applicants with non-standard entry qualifications will be considered. If you are unsure whether you meet the entry requirements then please contact us. International students who need help meeting the academic entry requirements should contact our International College. IELTS 6.5 overall with a minimum of 5.5 in each element. |
| Location | Moulsecoomb Campus Lewes Road Brighton BN2 4GA |
| Level | RQF Level 7 |
|---|---|
| Entry requirements | The entry requirements listed here are our typical offer for this course if you wish to begin studying with us in 2020. They should be used as a general guide. Normally a good honours degree or equivalent is required. Work experience is useful but not essential. Applicants with non-standard entry qualifications will be considered. If you are unsure whether you meet the entry requirements then please contact us. International students who need help meeting the academic entry requirements should contact our International College. IELTS 6.5 overall with a minimum of 5.5 in each element. |
| Location | Moulsecoomb Campus Lewes Road Brighton BN2 4GA |
University of Brighton
Brighton Business School
At Brighton we cultivate entrepreneurial thinkers. Based on the beautiful British coast, within one hour of London and 30 minutes from London Gatwick International Airport, we are a professional business school offering internationally recognised undergraduate, postgraduate and executive courses across a wide range of business subjects.
Through our strong relationships with professional bodies and organisations from across the world we deliver career-focused courses that allow students the opportunity to practically apply their knowledge.
We are also proud to be one of the UK’s top five universities for the impact of our research into ...
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