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Royal College of Art: Service Design

Institution Royal College of Art
Department School of Design
Web http://www.rca.ac.uk
Telephone 020 7590 4444
Study type Taught

Summary

Service Design is the application of design practice and human centred design methods to complex systems in order to create pragmatic and visionary services that improve and transform human experiences and outcomes. Service design solves problems and transforms the human experience of businesses and industry as well as developing impactful solutions for complex social issues, better public services and citizen centric policy.

The RCA Service Design MA programme is internationally renowned as a pioneer in the development of service design with graduating students leaving to work inside transport, telecommunications, financial services and retail companies, leading consultancies, government departments and international organisations. The course examines the complex cultural, technological and systemic issues facing businesses and governments to create new services for now and the future.

The aim of the Service Design programme is to inspire and equip students from a broad range of design and innovation backgrounds to apply design thinking methodologies in order to answer the challenges of technological, social and environmental futures in commercial, social and public contexts.

Using a human centric approach to systems, technology and societal trends, the programme delivers the practical tools, the intellectual frameworks and the professional practice required to deliver transformational change.

The curriculum works across the RCA and their partner establishments blending design expertise across all departments with technology and business management from Imperial College’s MBA and Department of Computing.

About the RCA The Royal College of Art, is an internationally renowned art and design university, providing students with unrivalled opportunities to deliver art and design projects that transform the world.

A small, specialist and research-intensive postgraduate university based in the heart of London, the RCA is a high performing institution, a radical traditionalist in a fast paced world. The RCA's approach is founded on the premise that art, design creative thinking, science, engineering and technology must all collaborate to solve today's global challenges.

The RCA was named the world’s leading art and design university for the seventh consecutive year (2015-2021) in the QS World University subject rankings.

MA

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