Manchester Metropolitan University: Place Management and Leadership

InstitutionManchester Metropolitan University View institution profile
Department Marketing, Retail and Tourism
Web http://www2.mmu.ac.uk/international
Email courses@mmu.ac.uk
Telephone 0161 247 6969
Study type Taught

Summary

Learn the principles of place management and place making. You’ll look at the role of marketing and branding in town centre improvements, and develop strategic knowledge that can help bring about positive economic change. Developed in partnership with the Institute of Place Management, this part-time course will give you the practical skills to succeed.

As well as destination marketing and branding, you’ll also gain an insight into the importance of place intelligence and forecasting. You’ll refine your leadership skills as you study modules on governance and learn how to build lasting and effective partnerships.

**Your proven partner in place management**

Manchester Met is the home of the Institute of Place Management (IPM). IPM is an internationally recognised centre, advising destinations, cities, and business improvement districts (BIDs) on how to revive their locations.

You’ll learn from some of the industry’s most highly regarded professionals who will support your distance learning throughout this part-time degree.

MSc

Postgraduate Certificate - PgCert

Postgraduate Diploma - PgDip

Manchester Metropolitan University

 

 
A modern university in a great global city 
Manchester Metropolitan University has a proud heritage dating back to 1824. It is one of the largest universities in the UK, with over 38,000 students, and is home to a diverse international student population from more than 120 countries. 

The University is ranked amongst the world’s top 200 universities under 50 years old*, which is a measure of its commitment to delivering and supporting quality research and teaching. 

Location 
Manchester Metropolitan’s campus is located in the centre of Manchester, amongst world-renowned music, arts, shopping and sports ...

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