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University of Leeds: Marketing
| Institution | University of Leeds |
|---|---|
| Department | Leeds University Business School |
| Web | http://www.leeds.ac.uk |
| phd@lubs.leeds.ac.uk | |
| Telephone | 0113 343 4596 |
| Study type | Research |
Summary
The Marketing Division within Leeds University Business School are interested in receiving proposals in the following areas of research:
Consumer buying behavior Analysis of consumer heterogeneous preferences and discrete choice analysis Retailing and store choice analysis Branding and brand equity Formulating and implementing sustainability marketing strategies: Bridging the gap Marketing strategy making Emergent marketing strategy and decision making in marketing organizations Corporate responsibility and sustainability Green marketing and advertising Business ethics International marketing Cross cultural buyer-seller relationships Export marketing strategy and performance Sustainable strategies of multinational corporations Standardisation/adaptation of international service offerings International marketing process standardisation/adaptation.
Doctor of Philosophy - PhD
| Level | RQF Level 8 |
|---|---|
| Entry requirements | Candidates with a good Bachelor's degree or equivalent qualification (for UK students this is usually an upper second or first class honours degree) can apply for the MA by Research. You should also meet our English language requirement. |
| Location | University of Leeds Woodhouse Lane Leeds LS2 9JT |
| Level | RQF Level 8 |
|---|---|
| Entry requirements | Candidates with a good Bachelor's degree or equivalent qualification (for UK students this is usually an upper second or first class honours degree) can apply for the MA by Research. You should also meet our English language requirement. |
| Location | University of Leeds Woodhouse Lane Leeds LS2 9JT |
MA (Res)
| Level | RQF Level 7 |
|---|---|
| Entry requirements | Candidates with a good Bachelor's degree or equivalent qualification (for UK students this is usually an upper second or first class honours degree) can apply for the MA by Research. You should also meet our English language requirement. |
| Location | University of Leeds Woodhouse Lane Leeds LS2 9JT |
| Level | RQF Level 7 |
|---|---|
| Entry requirements | Candidates with a good Bachelor's degree or equivalent qualification (for UK students this is usually an upper second or first class honours degree) can apply for the MA by Research. You should also meet our English language requirement. |
| Location | University of Leeds Woodhouse Lane Leeds LS2 9JT |
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