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Oxford Brookes University: Marketing

Institution Oxford Brookes University
Department Oxford Brookes Business School
Web http://www.brookes.ac.uk
Study type Taught

Summary

You'll gain a strong foundation in marketing theory and practice with our MSc Marketing. We encourage innovative and creative approaches to your learning with: - live case-studies

  • consultancy projects

  • skills workshops.

You will be part of an inclusive, international learning environment. You will combine theory and practice to develop the key skills that employers are looking for. And you will gain an understanding of: - customer behaviours and expectations, and the variety of channels used to interact with customers

  • analysing marketing data

  • devising marketing strategy for global brands and organisations.

You will develop the decision-making skills and rationale to devise marketing plans and communications. And you can develop an area of marketing expertise, with a range of specialist modules, giving you more career options.

If you start in September you can opt to take a year's paid supervised work placement in a marketing role. This work experience will prepare you for your future career.

MSc

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